LLO-RedCarl Priolo isn’t gay himself, but as a resident of the San Francisco Bay Area, he was personally appalled by the hatred that kept gay men and lesbians from enjoying full social equality, including marriage rights. That’s when the jewelry designer and his son launched the Let Love Out campaign this past spring.

“I wanted to do something to honor the memory of my brother Chris, who died of AIDS in 1989,” Priolo says. “He was a gifted, passionate teacher and composer who never felt safe enough to come out to the world as a gay man.”

But the campaign has local relevance as well: Priolo’s son, Lucas — who joined in launching the campaign — is principal dancer with the Texas Ballet Theater.

The website, LetLoveOut.com, allows visitors to leave messages, but also to buy jewelry with an interlocking heart and infinity symbol,pictured,  rerpresents love, support and solidatiry.  Ten percent of profits will be donated to HIV/AIDS awareness.

— Arnold Wayne Jones

This article appeared in the Dallas Voice print edition August 26, 2011.